I Don’t Sell

Without Selling, How do People Buy My Services?

I don’t do selling.

What is selling?

To me, it means trying to get you to do something you don’t already want to do.

Why would I want to do that?

There are sales techniques.

I don’t use them.

I don’t want to.

I write and publish books for people.

This is not a competition between a customer and me.

It is a relationship. If someone reaches out to me because they don’t know what to do with a message God has placed on their heart, who am I to sell them?

We have a conversation.

We start a Christ-centered relationship that may last an hour, a year, or a lifetime.

I try to help them as much as I can in about an hour. Some of those people want more help. They want me to do work for them to help them fulfill their calling.

In other words, they want me to fulfill my calling.

They’ve heard what I offer, discerned they need it, and decided that what they need to pay for my time is worth less than what they believe they’ll receive in return.

We have a deal.

I did not sell anything. I helped.

I wish that’s how salespeople would treat me. If I need the value that someone else has created or promises to create, I don’t need to be pressured, tricked, manipulated, shamed, or subjected to psychological techniques. I either need the thing and believe it’s the best value for me, or I don’t.

If you are in a business where people have to buy things from you, what is your take on this?